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About

E-commerce without platform dogma.

We start with business processes, data and user experience, then choose technology based on what the project actually needs.

calm agency workspace with e-commerce design material and a natural working atmosphere

How we work

Technology made understandable. Decisions made traceable.

Agentur-Shop.de is an e-commerce agency for online shop development, migration and optimization. We work with WooCommerce, Shopify, Shopware, Magento/Adobe Commerce and PrestaShop. We use Astro as a headless storefront framework when a decoupled architecture offers a clear benefit for performance, content or integrations.

For migrations, we look beyond product data to URLs, integrations, tracking, indexation and operational processes. For SEO and GEO, we focus on clear pages, structured information and useful, verifiable content rather than keyword volume.

Our goal is a technical foundation that remains maintainable in day-to-day operations: understandable architecture, clean handovers and decisions driven by requirements rather than platform habit.

01

Think in systems

Shop, storefront, integrations and visibility are planned together instead of as unrelated work packages.

02

Prioritize clearly

We separate essential foundations from useful later-stage improvements and expose technical dependencies early.

03

Implement transparently

Architecture, data flows and important decisions are documented so operations and future development do not depend on individual knowledge.

Project start

Planning a new shop, migration or targeted optimization?

Briefly describe the current setup, your goal and existing systems. We can then structure the most sensible next steps without forcing a platform decision too early.